Supporting Community Members in Need of Help

US unemployment exceeds 10%. Community involvement is always good for business, and if your business isn’t struggling right now it’s more important than ever to give back. Click here for some ways to help those in need. 

11 Ways to Boost Your Auto Repair Shop’s Facebook Engagement

Do you ever ask yourself how you can make the most out of your auto repair shop’s Facebook page? Here are 11 different ways you can boost your shop’s Facebook presence (in a fun way)! 1. Birthday shout-outs to employees Recognize your birthday gal or guy on your...

3 Ways Auto Repair Shops Can Focus Growth on High-Margin Services

What type of auto repair work brings the highest margin?  The reality is that it depends on the shop.  For your shop, it will be the types of repairs you are best set up to handle well.  It’s the repair that your technicians are experienced and efficient at...

Meeting Customers Where They Are

Your customers are all bringing you the same thing – a vehicle in need of maintenance or repair. That doesn’t mean their circumstances aren’t all different, especially in this chaotic time.  The best way to provide great customer service is to figure out where a...

What Is the Local Pack and Why Does It Matter for Auto Repair Shops?

When it comes to your web presence and search engine results pages (SERPs), it can be easy to confuse the many different elements. You may even be suspicious that Google does it on purpose so that normal people can’t figure them out. Today we are going to focus on one...

During Recessions, Focused Businesses Succeed

Auto repair shop owners who use recessions as an opportunity to master the basics put themselves in a position to survive the recession – and thrive in the years afterwards. Click here to learn about three important focus areas.  

How Auto Repair Shops Can Use Their Website To Build Trust

When it comes to buying goods and services, people tend to trust their own experiences more than anything else.  But what do people do when they’re looking for a new auto repair shop? Since they can’t rely on their own experiences, they’re forced to look elsewhere to...

Overcoming Customer Fear and Distress During the COVID-19 Pandemic

One-third of people recently described themselves as highly distressed during this COVID-19 Pandemic. To get a steady flow of vehicles into your auto repair shop, you’ll need to get past that fear and distress by reassuring potential customers and making them feel...