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Auto repair shop advice

 

Protecting Your Auto Repair Shop from Phishing and Other Attacks

Unfortunately, there is an army of people in the world who seek to take advantage of business owners by misleading them and stealing their money.  We recently got a distressed call from a customer...

Recruiting? Here’s What Auto Technicians Are Looking For

Recruiting and hiring technicians is still one of the most challenging issues facing auto repair shops.  At least, that’s what we continue to hear from our customers. In order to recruit talented...

Facebook Messenger Scams Targeting Auto Repair Shops

​We are hearing from customers and seeing on multiple news sources that there has been a significant uptick in the number of Facebook and Instagram Messenger scams and cyber attacks over the past...

The Challenge of Finding & Keeping Motivated Technicians

If you had to choose between a day where half of your customers didn’t show up or a day where half of your staff didn’t, which would you pick? For most shops, the second scenario is much...

Do Online Directory Listings Matter for Auto Repair Shops?

What are online directory listings? Online directory listings (also known as citations) are the backbone network of local businesses on the web. Google, Facebook, Bing and Yelp are some of the more...

Beware of Phony “Domain Renewal” Notices!

Many of our customers (and millions of other people) have recently been getting “domain renewal” letters asking them to switch providers. If you don’t read the letter carefully, you might think you’re simply renewing your domain.  They...

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Marketing Your Auto Repair Shop to All Generations

As much as people complain about differences in the values held by each generation, in reality it has more to do with their age.  As generations grow older, they find themselves interested in the same things as their parents were – for...

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Bad Customer Service is Like Setting Money On Fire

It's hard to set a quarter on fire.  But it's not hard to set a quarter of your revenue on fire!  In fact - auto repair shops do it all the time.  According to an American Express survey conducted several years ago, each year 55% of...

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Upcycle Your Auto Repair Shop’s Customers

Have you ever heard of upcycling?  Upcycling is a combination of recycling and upgrading – taking old items and turning them into something even more valuable or interesting than the original item.  RebornUK takes non-running sports car...

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